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March 22, 2007
TDK SHIPS PRINTABLE SURFACE RECORDABLE BLU-RAY DISCS FEATURING DURABIS HARD COATING
– New Discs from Leading Blu-ray Technology
Developer Offer Ultimate Combination of Bit-Perfect Performance, Durability,
and Crisp, Vivid Surface Printing –
GARDEN CITY, NY, March 22, 2007 – TDK, a world leader in digital recording
solutions, today announced that it has begun shipping ultimate performance
recordable Blu-ray Discs with printable surfaces. The two new products are
the BD-R25PWX25CB ($24.99) for inkjet systems, and BD-R25THX25CB ($24.99) for
thermal systems. Both incorporate exclusive surface coatings to deliver professional
quality printing results. The discs utilize TDK’s exclusive DURABIS technology
to offer legendary durability.
TDK’s proprietary printable surfaces yield the highest quality output
from a range of devices including Microboards, Microtech, Primera (including
the Primera Accent II Disc Laminator), Rimage Everest and TEAC*. The BD-R25PWX25CB
for inkjet systems features a blank, matte white surface, and the BD-R25THX25CB
for thermal systems features a blank, glossy white surface. Both allow printing
all the way to the disc hub, to maximize visual impact.
“With the launch of these two new Blu-ray Discs, TDK is reaffirming
its role as a leader in the format’s advancement,” commented Sethu
Palat, TDK Director of Marketing. “TDK’s new 25GB BD-R printable
surface media products deliver the exemplary performance and durability required
for professional applications. Not only do the discs incorporate TDK’s
award-winning recording and hard coating technologies; they also offer optimal
printing results with specially formulated print to the hub surfaces designed
for inkjet and thermal systems.”
Recordable, Printable, Remarkable
As a leading developer of Blu-ray Disc technology, TDK has realized many of
the format’s greatest innovations. From pioneering the spin coating
manufacturing method, to developing DURABIS, the world’s first hard
coating formulation, TDK has proven its leadership time and again. With the
introduction of leading quality printable surface recordable Blu-ray Discs,
TDK has reached another milestone.
TDK 25GB BD-R printable surface Blu-ray Discs are exclusively manufactured
at TDK’s state-of-the-art technical center in Japan. The use of this
facility helps ensure ultra-stringent quality control. For commercial recording
applications where errors can’t be tolerated, TDK printable surface Blu-ray
Discs are the wise choice.
TDK’s Blu-ray Disc media is widely recognized for its unsurpassed performance
and quality. At the 2007 Consumer Electronics Show, TDK received a CES Innovations
Design and Engineering Award from the Consumer Electronics Association (CEA),
honoring TDK 25GB BD-R Blu-ray Disc media.
As the only media company that is a founding member of the Blu-ray Disc Association
and a Blu-ray Disc Association Board of Directors member, TDK continues to
play a key role in the format’s advancement.
DURABIS Is Durability
Because the Blu-ray Disc employs high density recording, which requires maximum
laser precision, the disc must be aggressively protected against scratches
and other contaminants that could interfere with the laser, causing data
errors. That's why TDK developed DURABIS, an innovative hard coating technology
that protects the surface of all TDK Blu-ray Discs against common contaminants
such as scratches and fingerprints.
DURABIS drastically increases the scratch resistance of Blu-ray Disc media.
Because the DURABIS coating technology rapidly discharges static electricity,
the discs also resist the accumulation of dust. TDK pioneered hard coating
technology, which is an integral part of the Blu-ray Disc specification. TDK's
exclusive DURABIS formulation is the ultimate protective coating for Blu-ray
Discs.
About TDK
TDK Corporation (NYSE: TDK) is a leading global electronics company based in
Japan. It was established in 1935 to commercialize “ferrite,” a
key material in electronics and magnetics. The company today is a leader in
the development of next-generation technologies such as Blu-ray Disc recording
media, an optical disc ideally suited for high-definition video recording.
TDK offers a full line of recordable DVD and CD media, digital camcorder tapes,
professional data storage solutions including LTO Ultrium media, and much more.
*based on preliminary tests with printer P-55B
# # #
For more information contact:
Heather Hasay
FM Public Relations
(516) 535-2675
heather.hasay@fm-group.net
The TDK logo is a trademark or registered trademark of TDK Corporation.
DURABIS is a trademark of TDK Corporation.
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